Skip Wilson
CEO, Draft Media Partners
Bio Info
Skip Wilson's journey in advertising began at the age of 16 as a copywriter. He was trying to impress a girl and so he started looking for writing jobs. Over the years, he ventured into web design and entrepreneurship, ultimately founding his own web design business. His career took an exciting turn when he joined CNN Special Project while in college and worked on the iReport team, honing his prowess in digital media and building new platforms.
Skip's talents and vision led him to Clear Channel Radio, where he played a pivotal role in establishing and expanding the digital division. His dedication and expertise propelled him to the position of Vice President of Digital Media for iHeartMedia where he worked for over a decade.
Eventually, Skip decided to embark on a new venture, creating DRAFT Media Partners, an advertising execution company that now serves over a hundred clients across four locations. As a bestselling author and the host of "The Advertising Podcast," Skip Wilson continues to make his mark in the advertising world. In 2023 his company won "Most Intuitive Software Developer" at the Innovation in Business MarTech Awards, and this year they won the top spot as "Best Marketing Software Developer" at that same award show.
Marketing and advertising professionals looking to get real, predictable results and improve their business operations will benefit from Skip's expertise and practical insights.
Skip's Podcast
The Advertising Podcast
Marketing professionals love nothing more than trash-talking bad advertising campaigns. This is exactly that. You'll get tactical and practical advice and learn how to troubleshoot your own advertising campaigns and marketing efforts as you hear campaign after campaign fixed in real-time.
Previous Interviews
Simpli.fi TV
The Platform Myth: Why Audience Matters More in Programmatic | Skip Wilson
The eCommerce Podcast
Fix Your Broken Ads
The Digital Slice
Ep 166: Unlocking The Science Of Advertising: Tips For Small Businesses
Not Another Marketing Podcast
Maximising Ad ROI with a Draft Mentality. A Chat with Skip Wilson.
Mission Matters Podcast with Adam Torres
Forecasting Advertising Success Before You Spend a Dime
Lead To Greatness Podcast
217. Unlock Real Advertising Results with Skip Wilson | Cedric Francis
The Digital Agency Show
E353: Beyond Lead Magnets: High-Value Strategies with Skip Wilson
Table Rush Talk Show!
709 - From Guesswork to Precision: Mastering Ad Campaigns with Skip Wilson
Sales POP! Podcasts
The AI-Ready Guide to Advertising ROI with Skip Wilson
Growth Marketers - Digital Marketing Experts
122. How To Use OmniChannel Marketing To Boost Brand Awareness And Sales - Skip Wilson
Marketer of the Day with Robert Plank
1146: Master Digital Advertising with DRAFT Media Partners CEO Skip Wilson
Make Each Click Count
The Science of Predictable Advertising with Skip Wilson
The UnNoticed Entrepreneur
Cracking the Ad Code: Maximise Your ROI with Skip Wilson's Insider Strategies
Growth Vertical
How to Get Real Results from Advertising - Skip Wilson
Gina Gardiner & Friends
Gina Gardiner & Friends and Skip Wilson
Get Down To Business
Podcast of “Get Down To Business” – 10/06/2024 - Skip Wilson, Nathan Turner, Karl Baker and Siobhan McHale
We Live to Build
Time Management with Skip Wilson | WLTB Podcast #214
Becoming Preferred
Skip Wilson – Get Results From Advertising
B2B Marketers on a Mission
Ep. 177: How to Turn Around An Underperforming Marketing Campaign
21st Century Entrepreneurship
Skip Wilson: How Can Ads Drive Real Business Results?
Financial Freedom Podcast with Dr. Christopher H. Loo, MD-PhD
#1041 - Unlocking the Future of Advertising: Skip Wilson's Journey in AI-Driven Marketing (Draft Advertising)
Rebrand Podcast
Revolutionizing Creativity for Optimal Performance
Rebrand Podcast
How to Turn Around An Underperforming Campaign
Hello Chaos
Ep. 053 Skip Wilson
Topic Suggestions
How to Get Real Results from Advertising
Forecasting Advertising Success Before You Spend a Dime
Stop Guessing: The Predictable Science Behind Advertising
Omnichannel Marketing can be Easy and Effective
Best Practices in Marketing Software Development
How to Turn Around an Underperforming Campaign
Data-Driven Design: Revolutionizing Creativity for Optimal Performance
The Importance of a Draft Mentality
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