How we bootstrapped our consumer brands company to $200 million annual revenue!
Scale media started out in Ben Flohr’s second bedroom around 10 years ago and has remained a fully bootstrapped/self-funded business since.

If you are asking yourself how this is possible and know your listeners would love tips from the authors of such a fantastic success story, you need to book Ben and Ziv now!

Bio Info

Ziv Haklili

Co-Founder and Co-CEO

Ziv is a renowned brand builder, business leader, and e-commerce growth strategist with over ten years of experience in developing companies and products. Ziv's expertise lies in creating five 8-figure CPG brands, launching 120+ best-in-class products in the direct-to-consumer digital space, and building strong organizational and operational infrastructures. He co-founded Scale, a next-generation DTC house of wellness, health and beauty brands, to create meaningful connections between brands and consumers, and positively impact millions of lives.

Ziv's expertise in the wellness industry, customer experience and personalization, and digital marketing make him a great guest for podcasts, particularly those aimed at executives and investors in health and wellness, consumer packaged goods, and direct-to-consumer industries. With a passion for lifelong learning and a deep understanding of the ever-changing digital landscape, Ziv is able to anticipate what tomorrow's consumers want and create cutting-edge solutions to meet their needs. If you are looking for a knowledgeable and experienced guest who can speak to the challenges and opportunities of building successful brands in these industries, consider booking Ziv Haklili!

Ben Flohr

Co-Founder and Co-CEO

Ben is an accomplished business leader and eCommerce technology innovator with over a decade of experience driving growth and innovation in the consumer packaged goods (CPG) industry. As the co-founder of Scale, Ben has demonstrated his expertise in developing and scaling CPG brands through advanced growth strategies, cutting-edge technologies, and customer acquisition & retention methodologies. With his expert execution of the corporate vision, Ben has powered five CPG brands on the Scale Commerce platform, acquiring over five million customers and generating over $500M in sales.

His expertise in data-driven marketing, fast growth strategy, and process improvement makes him an ideal guest for podcasts targeting executives and investors in the health and wellness, consumer packaged goods, and direct-to-consumer industries. If you are looking for an experienced and knowledgeable guest with a track record of success in these industries, Ben Flohr would be the perfect choice!

Previous Interviews


Boss Uncaged

Co-Founder and Co-CEO Of Scale Media: Ben Flohr AKA The Consumer Package Boss - S5E32 (#189)

Topic Suggestions

Becoming a successful entrepreneur in wellness is possible

Bootstrapped growth: How to make it work

How to maximize profitability and sustainable growth by using predictive analytics and various testing methodologies

The role of advanced science and technology in shaping the future of health and wellness

The future of subscription programs within DTC

Digital marketing strategies for DTC and wellness brands that actually work

Personalization and customer experience as a means to create meaningful connections

Harnessing remote work to increase productivity

Giving back to your community and environment: the importance of social responsibility and sustainability

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