Mike Gunderson

Founder, President at Gunderson Direct, Inc.

| Founder, CEO at PostReminder

Bio Info

Mike is the founder and president of Gunderson Direct, Inc., the award-winning direct marketing agency. Since 2003, Gunderson Direct has helped businesses drive new leads and close more sales through traditional offline channels, especially direct mail. Its clients have included AAA, Adobe, PayPal, Square, and Ziprecruiter, and the agency consistently ranks among the nation’s, top five direct mail agencies. In 2023, Clutch named Gunderson Direct the top direct mail agency in the United States.

Mike Gunderson is also the founder and CEO of Respond Now LLC, a direct response product incubator that helps small, medium, and enterprise businesses bring their ideas to market through direct marketing. Its products include PostReminder, VoteReminder, and Respond Fast. In addition to running his companies, Mike has been President of Entrepreneurs’ Organization (EO) Silicon Valley and has served on the EO board for over eight years. He is also a board member of Inclusive Sports Foundation, which provides inclusive physical and social activities for children with special needs.

Mike spends his free time with his wife and three kids. He enjoys mountain biking on the Pleasanton Ridge and frequent rides through the San Francisco East Bay on his Morgan 3 Wheeler and Triumph motorcycle.

Previous Interviews

Scaling Up Business Podcast

Getting Real with Mike Gunderson — Gunderson Direct

MarTech Podcast ™ // Marketing + Technology = Business Growth

Voice-Activated Direct Response Campaigns -- Mike Gunderson // RespondFast

MarTech Podcast ™ // Marketing + Technology = Business Growth

Using Direct Mail to Reach Consumers at Home & Work (Part 1) - Mike Gunderson // Gunderson Direct

MarTech Podcast ™ // Marketing + Technology = Business Growth

Using Direct Mail to Reach Consumers at Home & Work (Part 2) - Mike Gunderson // Gunderson Direct

Questions About Everything with Ian Sephton

What the Heck is Direct Marketing?

Who's Mailing What!

Meet the Mailers | Episode 3 | "Mike Gunderson: Trends in B2B Direct Mail"

eMarketing Association

Mike Gunderson on using digitally-enabled direct mail for hyper-personalized marketing

Topic Suggestions

Direct Marketing Strategies for Business Growth

Entrepreneurial Journey and Leadership Insights

Innovative Product Development in Direct Response Marketing

Success Stories and Best Practices in Direct Mail Marketing

Balancing Work, Family, and Hobbies

Adapting Marketing Strategies in Changing Landscapes

The Power of Networking and Community Engagement in Entrepreneurship

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