Michaela Wessels

Founder & CEO

Bio Info

Michaela Wessels, CEO and Co-Founder of Style Arcade, is a retail trailblazer who has brought industry-first AI-powered merchandising solutions to global brands. With over 15 years of experience spanning finance, merchandise buying, planning, and consulting, Michaela championed the use of intelligent analytics and digital range planning to replace outdated spreadsheets.

Holding formative roles at Truworths, Lacoste, and The Iconic, Michaela's extensive retail background fueled her passion for merging efficiency with technology which led her to founding Style Arcade in 2018. Recognized as the ‘first of it’s kind’ by Forbes, Style Arcade is a retail analytics software providing AI-driven merchandise recommendations to revolutionize how brands buy and plan their ranges.

As a podcast speaker, Michaela can share invaluable insights into the rapidly evolving world of retail and e-commerce. Drawing from Style Arcade's success working with industry giants like The Iconic and cult designers, she shares an inspiring entrepreneurial journey. Hosts can expect enriching discussions on intelligent merchandising, digital transformation strategies, data analytics, data-driven decision making, and the future of fashion retail powered by innovative technology.

Previous Interviews

Businesstalk with Henriette

#71 Michaela Wessels: (NYC-special) Transforming the fashion industry!

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Michaela Wessels from Style Arcade: Checkout #270

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Michaela Wessels from Style Arcade: Merch Planning Pro Hacks | #251

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