Kenny Ridgell

Founder/CEO, Ridge Media

Bio Info

Kenny Ridgell is a data-driven marketing entrepreneur who has spent the better part of a decade merging art, science, and innovation into measurable growth strategies for his clients. After beginning his academic career as a biochemistry major, Kenny discovered a passion for business and marketing at the College of Charleston, where he graduated with honors. This distinctive blend of analytical rigor and creative thinking led him to launch Ridge Media in 2014 while still a student, ultimately shaping a unique approach to marketing that prioritizes experimentation, evidence-based decision-making, and tangible returns.

Under Kenny’s leadership, Ridge Media has grown into a firm that stands apart by applying the scientific method to the marketing landscape. Each campaign is viewed as a hypothesis to test, a puzzle to solve. By combining strategic storytelling with systematic experimentation, Kenny and his team have consistently cut through digital noise and driven meaningful, sustainable revenue growth for an array of businesses.

What sets Kenny apart is his ability to translate complex marketing analytics into actionable insights that resonate with founders, CEOs, and business owners alike. He’s dedicated to simplifying the marketing process—focusing on what works, discarding the fluff, and ensuring every decision drives measurable results. His curiosity, adaptability, and relentless pursuit of excellence make him an engaging thought partner for any podcast host looking to uncover the secrets behind successful, data-driven digital marketing.

Previous Interviews

Live Life in Motion

165. Kenny Ridgell : President at Ridge Media

Table Rush Talk Show!

753 - Digital Marketing Alchemy: Kenny Ridgell Reveals How Small Businesses Can Dominate Online

Delivering Marketing Joy

DMJ Ep 543 - Bringing a Scientist Mindset to the World of Marketing

Becoming Preferred

Kenny Ridgell – The “Scientific Method” of Marketing: Beyond Vanity Metrics

21st Century Entrepreneurship

Kenneth Ridgell: How Can Data Drive Your Business Success?

The Daily Grind

S7 Episode 20: Kenneth Ridgell | Ridge Media

Both Sides of Success

Kenny's Path: From Dental School to Digital Innovator

Growth Vertical

Tracking What Matters in Marketing - Cutting Through the Noise with Kenny Ridgell

B2B Marketers on a Mission

How to Leverage Actionable Metrics to Drive Predictable Growth

Mission Matters Business Podcast with Adam Torres

Turning Data To Dollars

Glamping Americas Podcast

30. Is Traditional Hospitality SEO Dead? What Glamping Hosts Need to Know Now

The Business Of Glamping And Unique Holiday Rentals

77. Getting Found Online By Your Guests And How AI Is Changing Everything

Frictionless Innkeeper Podcast

089: How AI Is Rewriting Travel Discovery

Topic Suggestions

From Data to Dollars: Converting Metrics into ROI

Smarter Media Buying: Finding Your Marketing Sweet Spot

AI-Driven Content: Meeting Audiences Where They Are

Tracking That Matters: Cutting Through the Noise

Measuring What Counts: The Future of Marketing Analytics

Optimizing Your Media Spend with Intelligent Insights

Beyond Impressions: Actionable Metrics That Drive Profit

Cracking the Code: Predictive Analytics for Better ROI

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