Kaitlyn Merola

Founder & CEO, Möve Marketing

Bio Info

Kaitlyn Merola is the CEO and Founder of Möve Marketing. She is a renowned marketing leader and expert in demand generation, customer experience optimization, and revenue growth acceleration. With over a decade of driving success through data-driven strategies, she offers a wealth of actionable insights for businesses across B2B, B2C, SaaS, and SMB markets.


As a master of marketing operations, Kaitlyn seamlessly orchestrates user experience architectures, marketing automation tools, CRM systems, and multi-channel campaigns. Her extensive expertise spans lead generation, lead nurturing, content marketing, SEO, SEM/PPC, account-based marketing, social media strategies, and multimedia campaigns. Kaitlyn's passion lies in shaping holistic marketing approaches that seamlessly align sales and marketing efforts for a consistent, exceptional customer experience.


By having Kaitlyn as a guest, podcast hosts can provide their audience with practical tactics, best practices, and innovative ideas to optimize marketing operations, nurture leads effectively, deliver personalized content experiences, maximize conversion rates, and ultimately accelerate revenue growth in today's competitive landscape.

Previous Interviews

Inbound Back Office

E154: Repurposing the Awesomeness You Already Have, in Inbound Marketing and in Life (Move Marketing)

Topic Suggestions

 How to Create a Winning Content Calendar

Unraveling the Customer Journey and Measuring Marketing's Impact Across Touchpoints

Achieving Marketing and Sales Alignment Through Funnel Optimization, Lead Scoring, and Revenue Operations

How to Cut Through the Noise and Increase Brand Awareness

How to Select and Implement the Right Marketing Automation Platform for Your Business

Growth Hacking Strategies: Leveraging Data, Experimentation, and Emerging Channels for Rapid Traction and Scale

Marketing for Startups

How to Build a Standout Brand on a Budget

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