Grace Allen
Owner and Event Strategist + Marketer, GG & CO.
Bio Info
Grace Allen has been doing experiential brand marketing for 25+ years. She started GG & CO. because she recognized a gap for many companies between their events, business strategy, and marketing. She creates innovative brand experiences purpose-built as part of larger integrated marketing campaigns, driving results by keeping business goals, like revenue growth and brand awareness, in mind.
Her time in-house working at tech companies allowed her to build, grow and lead event marketing teams driving measurable business results. She’s developed event strategies and executed events globally, of all sizes - with celebrities, former presidents, a former first lady, fortune 500 companies, and tech startups.
She’s enabled sales teams, developed tech stacks with marketing ops, collaborated with design teams for on-brand assets, and pitched multi-million dollar event marketing roadmaps to company leadership. Her events cover Washington, DC, New York, London, France, Las Vegas, and Texas (and beyond).
Grace embodies a profound combination of creative and strategic thinking that set her apart. Book her now to provide your listeners with valuable insights on how to effectively use brand experiences and event marketing to effectively and efficiently scale businesses of all sizes.
Topic Suggestions
Driving Business Success Through Innovative Event Strategies
Event Marketing Masterclass: From Tech Startups to Fortune 500
Creating Unforgettable Brand Experiences
Scaling Success: Event Strategies for Tech Startups
Event Marketing in the Tech World: Strategies from a Veteran Marketer
Aligning Events with Business Goals
Event Operations Excellence: Best Practices for Success
Maximizing Event ROI: Proven Strategies
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